Top 5 Ways Digital Asset Management Saves Money

Wednesday, September 21st, 2011

Digital Asset Management Saves MoneyIf you’ve ever wondered why digital asset management (DAM) is gaining a lot of momentum in organizations across all verticals, well, you’re not alone. The topic is surely one of the most pondered queries in the world, next to world peace, ending hunger, and Dancing With The Stars.

Ok, so maybe that’s a bit of an exaggeration. Still, DAM is an important topic to businesses here and abroad, and there’s a good reason for that: DAM systems free up time from doing daunting tasks and allow for an organized structure, freeing users to be more efficient and creative. As competition increases within industry, organizational efficiency is becoming more and more critical.

Can a DAM system really give you the best bang for your buck? Read on to discover why you’re actually wasting precious time and money without a DAM.

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Security in the Cloud

Tuesday, April 19th, 2011

When we talk about security in the cloud, what do we really mean?  Are we referring to a friendly security officer keeping watch over the data?  Or are we referring to protection against hackers on the web?  Or is it security at the application-level, such as user accounts with unique passwords?

The answer to all three of these is a resounding “Yes!” Security can take on many forms and be implemented at different levels. All of these are important and absolutely necessary in order to protect your data. Let’s break down the various types of security in the cloud:
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Scalability in the Cloud

Monday, February 7th, 2011

It’s probably not surprising that I wind up in many discussions with marketing professionals looking to implement digital asset management systems. However, I’m always surprised when I get asked, “Is it scalable?” This is one of the most common questions I get, and — coming from a technical background — my instinct is to think they’re referring to system architecture. Further discussion usually reveals the question to really be about system capabilities. Or, in layman’s terms, can a system like WebDAM be quickly scaled, going from five user seats today to 1,000 tomorrow, for example. (more…)

What’s the DAM meaning?

Monday, January 31st, 2011

DAM & CMS acronyms can get overwhelming, so we’ve created a list of the most popular ones.

CM Content Management
A system used for organizing, managing and editing digital content.

WCM Web Content Management
A sub-set of CMS used more specifically as a web application for the managing, editing and storing of HTML content.

ECM Enterprise Content Management
Content management within an enterprise which provides the necessary tools, methods, skills and strategies needed to manage, store and edit the company’s digital content.

MAM Multimedia Asset Management
A sub-set of digital asset management, which more specifically entails DAM with multimedia content. (more…)

The True Cost of (Reliable) Storage

Tuesday, September 7th, 2010

Without data, business comes to a standstill. No reports, no communication, no records – and thus, no revenue. That places a big spotlight on the importance of data storage, and today’s organizations have options for data storage, ranging from in-house hard drives and servers to a Software-as-a-Service (SaaS) solution. But can SaaS offer more value as a data-storage solution when compared to on-site hardware?

SaaS providers build their business around accessibility and reliability. Not only are you eliminating hardware expenses and logistical costs from your budget, you’re also getting a commitment from a business designed to maximize availability and redundancy to keep data safe. (more…)

SaaS vs. Hosted, Part 2: The User Experience

Tuesday, March 16th, 2010

In our last post, we looked at some of the technical differences between a Software-as-a-Service (SaaS) model and a hosted solution for an application. Of course, the real world involves much more than just network architecture and software design. In this post, we’ll continue to compare differences between a SaaS application and a hosted solution; this time, though, we’ll take a closer look at how it impacts the users. (more…)

Spitfire Photo Pro Changes Name to WebDAM Solutions

Wednesday, March 10th, 2010

New name reinforces WebDAM brand as an industry leader in digital asset management

SAN FRANCISCO, CA. February 10, 2010 – Virtual Moment, LLC today announced the change of its DBA name from Spitfire Photo Pro to WebDAM Solutions. The move is part of the company’s overall shift to completely focus on WebDAMTM, its successful Software-as-a-Service (SaaS) digital asset management application, while reinforcing the WebDAM brand as a market leader.

As a completely hosted, 100% web-based solution, WebDAM has seen rapid growth due to its ease of setup, predictable costs, and intuitive interface – attributes commonly overlooked by traditional DAM vendors and their applications. Utilizing a SaaS approach, WebDAM makes it easier for creative teams to do business by providing 24/7 availability of digital media across an entire organization for storing, managing, archiving, searching, retrieving, and collaborating.   (more…)

SaaS vs Hosted, Part 1: The Differences are in the Design

Tuesday, March 9th, 2010

Software-as-a-Service (SaaS), also known as Cloud Computing, has been a buzzword around technology circles for a few years now. We’ve seen its ease and capability in many different forms, from the popular Salesforce.com CRM application to our own WebDAM solution. However, some confusion still remains regarding what a SaaS application can do compared to software with a hosted option. While some similarities exist, those are far outweighed by the distinct differences between the two, and it’s important to distinguish what these are before you select an application provider. (more…)

Software-as-a-Service Approach to DAM Implementation

Thursday, July 30th, 2009

You have probably heard the term Software-as-a-Service (SaaS) floating around the internet by now. But what does it mean in terms of Digital Asset Management solutions? You have many options for DAM vendors, but one important consideration is whether to license DAM software and run it on in-house servers or to implement a full service solution, a SaaS approach. Let’s take a closer look at the differences:

Deployment Time – SaaS solutions are often times turn-key. Since the vendor is providing the setup and hosting for the service, there is usually a minimal amount of time needed to deploy your DAM solution. After all, your SaaS vendor is an expert in working within their IT environment and with their own software. In the licensed model, you will need to install the DAM system on your own servers which means you first need to identify and purchase your servers, configure them, and then finally install a complex database-driven application. You may opt to hire your vendor to install the application onsite, but this premium service is certain to include a premium price tag. The entire process can take months or even years to implement versus a few weeks for the SaaS solution.

Scalability – Scalability refers to the ability for your system to handle growing numbers of assets, users, and bandwidth usage. SaaS companies maintain complex and expensive architectures specifically designed with scalability in mind. However, when implementing an in-house system, scalability often depends on your own server and hardware investment. This means you run the risk of outgrowing your system over time.

Upgrades and Support – A huge benefit of a Software-as-a-Service, such as a hosted DAM system, is that they almost always include such perks as ongoing support and regular system and feature upgrades. Since the DAM system is hosted by the vendor, upgrades are usually seamless and transparent for you (ie- very little if any downtime). In the case of licensed software, your license may or may not include upgrades. Often times, you will have to purchase a new license for the latest version of the software only to be tasked with the difficult job of installing the update. In addition, support plans are usually expensive add-ons to licensed software.

Security – Security and data protection are top priorities for SaaS companies. In order to provide an excellent service level, they usually have round-the-clock monitoring of your data, regular security scans, and 24/7 onsite surveillance. To implement a similar environment onsite would be a costly and complicated undertaking.

Reliability – SaaS often includes a Service Level Guarantee which specifies an uptime assurance among other things. Implementing a system architecture onsite that can provide the same level of uptime is extremely expensive and a difficult task.

Overhead – There is a huge overhead with adopting and installing an in-house DAM system due to two, often times overlooked, requirements – hardware and IT. The cost of the server requirements alone often times far exceeds the price of a SaaS subscription, not to mention the enormous IT expense in order to install, maintain, upgrade, and support the system. Even in the case when your company already has an IT team to handle this work, it is often times not a high priority and can be difficult to get things done in a timely manner.

Total Cost of Ownership – After reading through the above points, it should be very apparent that SaaS is a much more affordable approach. SaaS costs are usually bundled into a comprehensive subscription price whereas the costs for in-house implementations include a number of factors such as licensing and upgrading the software, ongoing support, servers and hardware, and IT resources.

Don’t let the low costs fool you though. SaaS systems are packed with just as many features and functionalities for managing your digital asset workflows as licensed software. And since SaaS is based entirely on web technologies, it is far easier for users to navigate and use.

At WebDAM, we are seeing more and more companies and institutions of all sizes adopting SaaS solutions over in-house implementations due to its ease-of-implementation, use, and ongoing support.  But before you choose a SaaS vendor, be sure they are a true SaaS provider.  In an upcoming post, we will explore the differences between hosted software and SaaS.

WebDAM 2.6 just released!

Wednesday, July 22nd, 2009

WebDAM is a leading digital asset management solution providing a completely hosted and managed approach to DAM deployment. Unlike most DAM systems, WebDAM is completely web-based, making it faster and easier to access and share your assets 24/7. So what’s new in WebDAM 2.6?

  • Easier batch downloading! Downloading multiple assets at one time just got a lot easier. As in previous versions of WebDAM, assets can be downloaded in batch from anywhere in the world through the web interfaces by adding them to a Lightbox and using the one-click batch download functions. However, WebDAM 2.6 now integrates a sophisticated queuing system to automatically email your users a download link once the download is ready for delivery. No more waiting for large files to be prepared! Simply add them to your Lightbox, click to download, and continue browsing and searching through assets while your download is prepared.
  • Automatic low-res image generation and conversion. Upload a high-res tiff file and let WebDAM produce web-ready jpg versions for your users! Even better – you can now send download invites via email for users to download these alternative sized assets – a quick method to distribute web-ready images to your colleagues, partners, or media.
  • New ways to search and perform batch actions on your assets. This new time-saving feature simplifies the process of searching across your database and performing administrative actions such as delete or move to entire sets of search results!
  • Search page improvements. WebDAM 2.6 introduces new search tips for a more user-friendly experience for your users.
  • And much more! To learn about these and the many other powerful features of WebDAM 2.6, request a product demo at http://www.webdamsolutions.com/inquiry.php?type=webinar.