There were a lot of great questions in our last digital asset management webinar on User Adoption and we’d like to share them with you, along with their answers. As always, the webinar recording and slides are available for download here. As you can tell from the questions, User Adoption is an important topic that many organizations struggle with.
Q: How many people need to be on the DAM team?
A: It isn’t really about the number of people but rather who is represented. If your DAM is just for the Communications team, then you may only have a couple of people on your DAM team. But if you have an enterprise implementation across teams, you will want to include representative from each of those teams. Especially if you have geographically dispersed teams, it is important to include their feedback.
Q: When you talk about gathering feedback and integrating it back into your digital asset management system, what kind of feedback are you referring to? We have a vendor that we work with for our DAM and can’t easily make changes to the software. (more…)
You don’t need convincing – you’ve been enjoying all the advantages of WebDAM for some time. But sometimes, it’s not so easy to get everyone else to join in and get excited about digital asset management. Ok, so maybe DAM is not as exciting as the latest drama on the Bachelorette, but it does improve workflow, save time, and benefit your whole organization. If only your colleagues knew everything you knew about WebDAM, there’s no doubt they’d love it just as much as you do.
Partners, distributors, media outlets, web producers, ad agencies, publishers—all of those groups depend on your digital media every day. How do you manage these needs? Surprisingly, many companies—both small and large—have no process in place to manage these requests, resulting in project delays and bottlenecks.
If your digital assets are not secured in the cloud, they’re susceptible to threats both online and in the real world. It’s essential to be proactive about security; after all, you earthquake-proof your home and stock water and emergency supplies in case of a disaster, right? Digital assets should be considered in a similar manner. Here are our top five ways DAM in the cloud protects your assets.
DAM & CMS acronyms can get overwhelming, so we’ve created a list of the most popular ones.
As digital asset management is becoming more and more integral for corporate marketing teams, companies of all sizes are adopting DAM systems. With the explosion of digital content, the need for digital asset management goes beyond marketing and creative teams and can impact corporate-wide workflows. From content generation to delivery, digital asset management is at the core of the digital supply chain, spanning departments and even divisions within a company. When deploying DAM for the enterprise, there are several key features to consider. These considerations apply regardless of the deployment model: SaaS, licensed, or in-house system.
